How Live Chat can capture more leads

Wouldn’t it be great if you could quickly generate more leads and cases from your website on a regular basis? It’s easier than you might think; by adding a live chat platform manned by real and experienced people, and making sure you have the basics of legal website design nailed, you could see your client numbers from your site increase.

Your website is the key to obtaining new clients – a huge 70% of law firms generate new cases online, according to digital marketing agency, imarc.

So, to ensure you’re picking up as many new clients as possible, we’re breaking down some live chat basics to increase live chat conversations, and ensure your website is fully optimized.

How does live chat increase conversions

If you’ve never heard of live chat, or are unsure how to use it, you might be curious whether live chat does actually increase conversions: yes, absolutely.

Live chat has the capacity to provide a 24/7, rapid response chat system that enables you to reply to customer enquiries instantaneously. Considering that long wait times and difficult to reach businesses are a key reason customers turn to competitors, live chat offers an easy-to-implement system to avoid this.

Without further ado, here are three ways in which you can use live chat for leads to increase your conversion rate.